October notes

Dear mermaids. How are your Octobers progressing?

While usually my favorite month, this October has been a particularly challenging one. Aside from enduring some swirling existential uncertainties (which I attribute to my own personal return of Saturn and the bizarre and beautiful collage of life in general), I’ve also been putting in long hours behind the sewing machine to prepare the Bombay Mermaid collection for the annual Sisters on the Runway fashion show. Bombay Mermaid will open both shows on the 24th and 25th (grab your tickets here if you’re in NYC—proceeds go to an amazing organization that benefits women and children impacted by domestic violence), and I am both beyond excited and, of course, super anxious.

In addition to this, the shop has been busy, so I’ve been packing and shipping orders while working on a brand new collection of accessories for the holiday season, which you can expect to see in the shop soon. I’m also working on an amazing, theatrical mask for a performer and friend, which will debut on Halloween.

It’s hard to design from the heart when your heart feels heavy, but focusing in on creative energy is one of the most nurturing things you can do for yourself. If you’re also having a rough time this fall, I encourage you to bust out some paint brushes, beads, or fabric and vent with your hands.

The new Libra moon means all sorts of new opportunity and creative energy for Libras like myself, so I’ll be working hard to deliver some of that goodness to all of you through the shop, as well as through a gorgeous new lookbook, and a few other gems that are in the works.

This is a more personal blog than I would usually write, but I wanted to take a minute to update you and to say thank you for supporting the shop and making me smile.


We’re already half way through October, so let’s make the rest of it completely magical.

With love,


P.S. Be sure to come hang out on facebook and instagram for mermaid-worthy inspiration (and some impending holiday coupon codes)!


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